Offering graphic and web design solutions to clients to create memorable brand experiences.
Bonboard-cover.jpg

Bonboard

Branding

The custom signage company Bonboard was looking for a complete brand refresh of their existing visual identity. They needed a brand that was lively, approachable, and trustworthy. In this case study, you’ll see my process from start to finish, beginning with a visual moodboard, then progressing to three concepts followed by a final selection and revisions.

Creative Director/Designer: Matthew Potter

Work completed at Matthew Potter Design.

 Visual moodboard

Visual moodboard

Concept 1

Concept 1

 Logotype

Logotype

 Design elements

Design elements

 Social posts

Social posts

Concept 2

Concept 2

 Logotype

Logotype

 Design elements

Design elements

 Social posts

Social posts

Concept 3

Concept 3

 Logotype

Logotype

 Design elements

Design elements

 Social posts

Social posts

Final Concept

Final Concept

 Logos

Logos

 Design elements

Design elements

 Illustrations

Illustrations